Individual Sole

The Adidas Consortium ZX first released in 1984, redefining the standards of running shoe design.  Fast forward to 2007 and Adidas asked the world’s well known sneaker designers and shops from around the world to come to Germany and create their own version of the ZX Shoe as part of special Consortium AZX Project.  All 26 letters of the alphabet were assigned to the each of the representatives like H for Huf and D for DQM.  Finally now in 2008 the Adidas Consortium AZX Project will now release in August at select retailers.

With the NBA Draft airing tonight, Adidas is getting a little cleaver with attracting the soon to be NBA rising stars to their company.   Adidas tapped street/sportswear company, Undrcrwn to create designs of 5 prospects, which were then printed onto T-shirts and jackets and given exclusively to each player.  Included in this special project is Derrick Rose, Michael Beasley, O.J Mayo, Jerry Bayless and Eric Gordon who all got the Undrcrwn treatment.  Sadly all of these special collaborations won’t see a retail release unless they end up signing with Adidas.

Read More