Upper Playground Limited Edition Righteous Kill Apparel
Beginning on Thursday, August 14th , the pop up space will be transformed into a tribute to film legends Al Pacino and Robert De Niro as part of their upcoming feature film from Overture Films titled Righteous Kill. SA Studios Global, the creative agency of Oriol and Cartoon, was selected to create the film’s iconic poster, in addition to managing the street marketing for the movie. The pop up space will become the exclusive promotional headquarters for Righteous Kill and feature a tribute to the film’s stars. Highlights of the space include a customized movie poster wall of all of De Niro and Pacino’s films and plasma screens throughout the room showcasing Oriol and Cartoon’s favorite scenes from Pacino and De Niro’s film repertoire.
In celebration of the film, SA Studios Global has also collaborated with Upper Playground to create limited edition Righteous Kill apparel that will be distributed to key influencers in a variety of markets.
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